Process & Inspiration

Making the List

Our studio director Jennifer Roberts on the story behind our bestselling List-It notebooks 1. The Inspiration My mother’s singular list-making habit was the initial inspiration for my List-it notebook design. Her lists are a marvel. I would stumble on them all over our house– on a desk, the kitchen counter, or placed under her keys…

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Ode to Joy – Design Story:

Years ago my son’s interest in mathematics inspired me to translate numbers into a color algorithm. I assigned colors to digits and charted out irrational numbers like Pi and Euler’s and found not only patterns but also a certain cadence within the string of numbers.  I thought I could apply the same technique to music…

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Ashes of Rose

Ashes of rose is a color name that has faded from view but was once celebrated in the sentimental English Victorian palette. It’s a blush pink toned down with a mild grey. And it’s an ubiquitous hue in every garden. I find it in the paler portion of my crab apple blossoms and my heirloom…

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