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The Studio

Ode to Joy – Design Story:

Years ago my son’s interest in mathematics inspired me to translate numbers into a color algorithm. I assigned colors to digits and charted out irrational numbers like Pi and Euler’s and found not only patterns but also a certain cadence within the string of numbers.  I thought I could apply the same technique to music…

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Free Bird – Design Story: Appreciating the Overhead

The birds still remember what we have forgotten, that the world is meant to be celebrated.” –Terry Tempest Williams https://isacatto.com/product-tag/plover/piping plover A small animation of our piping plover doing what it does best: running across the sands of the Great Lakes. I was an avid bird watcher as a child. I spent hours with the Audubon…

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The Release: The Story Behind the Painting

A rabbit image for the beginning of February. And the story to go with it. When I was pregnant with our oldest, I wanted to take a class before motherhood became all-consuming, so I signed up for an introduction to mixed media workshop with the sublime artist Roy Dowell at Anderson Ranch Arts Center. Mixed…

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Crazy Little Thing Called Love

Embracing Valentine’s Day. Finally. Love yourself. Then forget it. Then, love the world. Mary Oliver When I was young and a great deal more cynical,  I resisted the siren call of “Hallmark” holidays. I refused to celebrate Valentine’s Day and couldn’t wait for all the hoopla to disappear or be superseded by the next holiday.  This changed…

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Team Players

All the team except for Jennifer and Vivian. The studio team is officially on vacation and I’m the last one standing. Isa Catto Studio definitely earned a break after a surprisingly busy season with online sales and growing wholesale accounts. When I started this business a little over a year ago, I was flying blind.…

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Small Business Saturday

Some thoughts on our country of small businesses for today, November 28th, Small Business Saturday. It wasn’t until I was preparing to open my dream, a small shop filled with modern home and work goods that I became fully aware, we are a country of small businesses. My family was a mix of engineers and…

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How to gift wrap a telescoping box

What is a telescoping box? A telescoping box is simply a two-piece box– there is a compartment to place your items and a separate lid. It’s that simple. And, sure, you can place your gift inside, close the lid and wrap it up. But where’s the fun, or the challenge in that? So, this is…

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Design Inspiration: Endangered American Birds, California Condor

Original California Condor watercolor “The greatest danger to our future is apathy.”Jane Goodall California Condor After reading about the drastic decline in avian species last year, I subsequently started researching and sketching endangered American birds, and the California Condor was easy to fall for. The whole studio became enchanted by these new world vultures —…

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Design Inspiration: The Story Behind our Scarves

“When I wear a silk scarf I never feel so definitely like a woman, a beautiful woman.” Audrey Hepburn My mother definitely took an unconventional approach to her interior decor. She paid no attention to the rules of what made an object or painting “high or low” and gleefully blurred design boundaries. She blended fine…

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Mangroves

Since I draw so much inspiration for my work from the natural world, I’ve come to realize I owe this glorious planet of ours not only a debt of gratitude, but something more tangible. And I want to reciprocate in a way that helps protect the environment, but that also supports communities of women in…

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