Launching our New Sock Collection

Launching our New Sock Collection

Hello, my name is Bennett Jones, and I am interning for Isa Catto Studio this summer. I am a Colorado native, and am a rising sophomore at Pomona College studying Cognitive Science and Art. I am excited to share my first project here at the studio with you.

Bennett sitting on steps, holding a paper flower to her face, with two paper flowers at her feet

 

In preparation for the launch of our new summer sock collection, we created larger-than-life crepe paper flowers to serve as the backdrop for the collection's photoshoot. Inspired by the vibrant patterns, the flowers compliment Isa's unique floral designs. 

 

Bennett sitting at a table glueing down petals for the paper flowers

 

We paired each sock with colorful garments and fun footwear. Not only are the socks extremely comfortable, they add beauty and a bright pop of color to any outfit, making them a versatile wardrobe staple.

 

Colorful pants draped on a chair with striped socks and white clogs on the floor

 

This was our third photoshoot at Soona, a content creation company that helps small to mid-size businesses market their products. We appreciate their a la carte style approach; simply add models, stylists, props, as needed and based on budget. For this shoot, we took on the styling by creating these colorful flowers and planning the wardrobe and shoes to pair for each sock design. Here are some of our favorite images from the photoshoot. 

 

Purple socks with a yellow and indigo blue flower pattern, foot with socks is resting on a stack of art books
Woman wearing black skirt and colorful tulip patterned socks with a bright yellow band at the top and heel and toe

 Tulip Mania socks, in yellow

We hope you'll enjoy our new socks as much as we do, and carry a piece of summer with you wherever you walk. 

Flat lay of crepe paper flowers, materials, glue gun arranged next to colorful flower socks

To celebrate the launch of our new sock collection, we are offering a box-o-sox deal. Purchase three pairs and get the fourth pair on us. Socks will arrive handsomely packaged in a durable kraft box. Simply add four pairs of socks to your cart and enter box-o-sox as the promo code. HURRY - Limited time offer - ends July 31st!

Shop all socks here.

a wrapped gift box open to reveal two pairs of colorful flower socks with two additional pairs next to the box

Leave a comment

Please note, comments need to be approved before they are published.